
Founder story · Launched
I built the website builder I wished small businesses already had.
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I’m the person behind The Marketing Specialists AI Website Builder. I built it because creating a proper business website is still far too complicated and expensive for many people. I wanted to make the process simpler without giving business owners a basic website they would outgrow in a few months.
The journey
· LaunchedThis started with a simple question: why should a business owner need coding knowledge, a large budget or weeks of back-and-forth just to get a proper website online? I did not want to build another tool that produces one attractive homepage and leaves the user to figure out everything else. I wanted it to create the full website, including the pages, copy, images, forms, navigation, products, SEO settings and the tools that fit the business. Getting there was not smooth. I have built and tested more than 100 websites through the platform. I have dealt with buttons that did not work, duplicated images, poor image choices, thin content, incorrect colours and builds that got stuck halfway through. Every broken website showed me something that needed to improve. The builder has gone through multiple major versions because I refused to settle for something that merely looked impressive in a demo. Today, it can create a complete private website draft that the owner can edit, publish and continue managing through the Studio CMS. There is still more I want to improve, but it has come a long way from the first version.
Advice to founders
A clever idea is not enough. Build it, break it, fix it and keep testing until the product works for real people, not only in the perfect demo you had in your head.
Dreams & what's next
I want to make good business websites accessible to people who have strong ideas but limited budgets or no technical experience. The goal is to keep improving the builder until someone can explain their business in their own words and receive a complete website that genuinely feels like theirs. I want it to understand different industries better, choose stronger images, write better copy and give every business the right customer journey from the beginning. Long term, I want the platform to help small businesses across Africa and beyond build a credible online presence without being held back by cost, technical knowledge or complicated website tools.
Chapters shipped
Products from this journey — each one a chapter, not a catalog listing.
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