Brazilian fashion tech startup leading generative photography and AI tools for fashion brands.

Fashion brands spend weeks and fortunes on photoshoots: models, studios, travel, retouching, reshoots. Futuriza turns that into a software workflow.

With Futuriza Generative Photography, a brand sends its garments and gets back ready-to-publish photos for e-commerce, catalogs and campaigns. Every image passes an automatic AI QA that inspects product consistency and quality, and an AI refinement bot handles the complex fixes that used to be 100% human work: swapping and fixing labels, trims, embroidered logos and fabric textures. Enterprise brands get a service layer of fashion, photography, design and AI experts. Smaller brands, retailers, designers and agencies use a self-service, preset-based studio with a robust library of scenes, models, poses and ready campaigns, no AI or prompt knowledge required.

Our digital twins are built from real human models, trained on 100+ photos each for fidelity. A casting and royalties module pays models for every photo generated with their twin, like Spotify for models.

Beyond photos: Fashion Films (AI picks the best segments across generations and assembles longer, edited films), Virtual Try-On (real-time camera try-on with biometric sync plus smart size finder), GEO (machine-readable metadata describing what each image shows, so AIs recommend your product page) and Live Commerce Avatar (one live, streamed simultaneously to TikTok, Shopee, Instagram and SHEIN, with AI avatars and comment bots that answer everyone and manage carts).

Calvin Klein, Farm Rio and 120+ brands in 17 countries already trust Futuriza. Founded by second-time founders with a prior exit.